One thing that is often missed is understanding that green entrepreneurs are interested in living healthy, outdoor lifestyles. Dedicated bike lanes that are physically separated from traffic are a must for a business to be able to locate and recruit talent to live here. Creating vibrant neighborhood cores, with apartment/condo living so folks can travel and not have a yard to look after, but also access to amenities like parks and urban nature. An example of what may become a good center for green businesses is the North Shore, where we see the Kamloops Innovation Centre and TRU's space within The XChange purposefully locating in a neighborhood with large parks, the beach, brew pubs.

Besides creating the general vibe that will attract these jobs and businesses through planning, we can create demand through the investments we are making in our Community Climate Action Plan and partner with Venture Kamloops to attract businesses to fill those needs. We can also leverage our home grown talent at TRU and incubate new companies right here, through partnerships like I mentioned above, which will then grow and attract additional jobs.